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CLICKS AND MORTAR Passion Driven Growth in an Internet Driven World

by | Read by David S. Pottruck, Terry Pearce

Business & Finance • 3 hrs. • Abridged • © 2000

Reminiscent of a three-hour board meeting, this presentation alternately narrates the authors' thoughts on building a business in today's Internet-driven economy. Pottruck explains the principles of each chapter, followed by Pearce's summary and insight. They repeatedly pronounce that passion and emotion are used to inspire others and that passion is the mortar in e-commerce, yet their voices belie the message. Pearce, a practiced college lecturer, brings that same patient, confident classroom intonation to the audio presentation. Alternately, Pottruck's deliberate, articulate narration is informative, yet monotonous at times. Rather than hiring presenters, this audio presentation could be used in place of an executive seminar focused on developing e-commerce management skills. D.L.M. © AudioFile 2001, Portland, Maine [Published: FEB/MAR 01]



Trade Ed. • Penton Overseas/ Wiley Audio • 2000

CD ISBN $21.95 • Three CDs

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