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THE AGE CURVE How to Profit from the Coming Demographic Storm

by | Read by Max Bloomquist

Business & Finance • 6 hrs. • Unabridged • © 2008

"This book will change your perspective forever," says author Gronbach. With this compelling, slightly over-the-top opening, the marketing guru's latest book promises to gives listeners a profound advantage over other business-minded individuals. Narrator Max Bloomquist skillfully guides listeners through the ins and outs of Gronbach's detailed research findings, which, he says, will inform listeners about how to market to different age groups and generations, including those ever-present Baby Boomers. As tedious as the topic may sound, the result is actually quite solid and interesting. Bloomquist does a good job relaying the information, which, at times, can be complicated, and he sounds perfectly comfortable in doing so. L.B. © AudioFile 2008, Portland, Maine [Published: NOVEMBER 2008]

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Formats

Trade Ed. • Brilliance Audio • 2008

CD ISBN 978-1-4233-6449-8 $29.95 • Five CDs

MP3-CD ISBN 978-1-4233-6451-1 $24.95 • One MP3-CDs

DD ISBN multiple sources

 

Library Ed. • Brilliance Audio • 2008

CS ISBN 978-1-4233-6448-1 $74.25 • Five cassettes

CD ISBN 978-1-4233-6450-4 $82.25 • Five CDs

MP3-CD ISBN 978-1-4233-6452-8 $39.25 • One MP3-CDs

DD ISBN multiple sources

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