WILD RIDE Inside Uber's Quest for World Domination

Journalist Adam Lashinsky provides a fascinating account of Uber founder Travis Kalanick's aggressive behavior and ambitions. Lashinksy's pleasant, if rather workmanlike, narration describes Kalanick's wild excursion into the creation and management of the company that allows your mobile phone or a similar device to summon you a ride to nearly anywhere. Of special interest is an exploration of Uber's successes and failures in international locations. The work provides insights into the humor, dedication, rudeness, and extremes of the demanding personalities one associates with a Silicon Valley start-up, especially one that challenges a long-standing industry such as the taxi business. W.A.G. © AudioFile 2017, Portland, Maine [Published: JUNE 2017]