WHEN FISH FLY Lessons for Creating a Vital and Energized Workplace from the World Famous Pike Place Fish Market

A Seattle fish market is the setting for some powerful lessons on company culture. The authors describe how it’s important to have a mission that goes beyond higher sales. Though the work is hard, team members at Pike Place Fish learn values, mental tools, and specific verbal techniques that support their goal--to improve the lives of everyone they meet. Helping society may sound like a reach for people throwing fish, but the coaching and outreach programs described here really help team members stay committed and energized. Read with calm enthusiasm by Michael Prichard, the story of this company’s culture will benefit business owners who want to develop their members and do some good in the world. T.W. © AudioFile 2005, Portland, Maine [Published: FEB/ MAR 05]