THE PLATFORM DELUSION Who Wins and Who Loses in the Age of Tech Titans

A veteran investment banker and expert on digital businesses narrates his enlightening book with the assertive confidence of a street-smart elder. The writing is dense and the sentences long and complex, but he separates the clauses like a seasoned voice pro, so there is never doubt about meaning. The author's premise is that large tech platforms like Facebook, Apple, Amazon, Netflix, and Google are not destined to dominate, as many analysts believe. In addition to voluminous historical data on why they grew so big, he says they are subject to the same competition as large analog companies and are actually more vulnerable to being overtaken by competitors. His insights will be highly valuable to investors, students of microeconomics, and owners of all kinds of businesses. T.W. © AudioFile 2022, Portland, Maine [Published: OCTOBER 2022]