LITTLE GREEN BOOK OF GETTING YOUR WAY How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View To Others

This is one of the best audios available on influencing individuals and groups to buy your point of view, message, product, or service. It contains Gitomer’s classic advice to prepare tirelessly, refine your presentation, and respect your customers. But to consistently persuade or influence, he says, you also have to firmly believe in the goodness of your intentions or message. His tips on giving speeches and training seminars are priceless and leave no detail to chance. With his sincere and hushed speaking voice and solid grasp of the ethics of influence, he creates the feeling that you are listening to a wise and benevolent teacher. Gitomer’s colloquial writing, off-the-cuff speaking style, and infectious optimism make these ideas immensely easy to put into action. T.W. © AudioFile 2011, Portland, Maine [Published: JULY 2011]