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SWITCH How to Change Things When Change Is Hard

by | Read by Charles Kahlenberg

Business & Finance • 7.5 hrs. • Unabridged • © 2010

The Heaths offer cutting-edge insights about making difficult changes. Instead of blaming resistance to change on lack of character, the authors say change requires three distinct approaches: We must communicate direction and objectives to our rational brain; we need powerful motivational input to engage our emotional brain; and we need to shape a practical path for change that is clear, has minimal obstacles, and is full of incentives. Charles Kahlenberg is the perfect interpreter for this empowering discussion—he’s serious and intentional but adds enough warmth and optimism to make the message upbeat and accessible. With colorful metaphors and snippets of research, this is practical advice on how to stop blaming ourselves for change failures and start making the changes we really want. T.W. © AudioFile 2010, Portland, Maine [Published: DECEMBER 2010]

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Formats

Trade Ed. • Random House Audio • 2010

CD ISBN 9780739376966 $35.00 • Six CDs

DD ISBN 9780739376973 $17.50

 

Library Ed. • Books on Tape • 2010

CD ISBN 9780307704863 $60.00 • Six CDs

DD ISBN 9780307704870 $57.00

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