ADVANCED SELLING STRATEGIES

If you need all the basics of a sales course in only 90 minutes--here they are. Created by a sales training expert, the program encompasses everything from sales-call rehearsal to effective closing methods. In between are tips for creating a professional image, handling rejection and prospecting for clients, along with a list of interest-generating questions to ask during sales presentations. Healthy emphasis is placed on the "new model of selling," which stresses a consultative approach. The practical information more than makes up for the dry presentation. D.M.G. ©AudioFile, Portland, Maine [Published: AUG 95]